Chinese people love to say “the distance is beautiful”, this is a beautiful and unreasonable beauty. Geographically, Nordic may be far away, it is indeed a good idea for most people, but Nordic clothing brand has already spanned the “beauty of clothing” in the European continent. The distance between our and Northern Europe.
When shopping, you must enter or will enter these brand stores, but people will pay attention to the story behind the brand: How is it born? Who is the body? What is the size? How to open up? Is the soil expand the brand radiation surface?
The following brands are very different, the price is disparied, but they have a common point: from Nordic.
H & M (Sweden)
H & M was created by Erling Persson in Sweden in 1947. Today, H & M sells clothing, accessories and cosmetics in more than 1,500 stores worldwide. The old H & M shop in Stora Gatan Street, Sweden is the world’s first H & M specialty store. The H & M brand name is “Hennes” (her “meaning in Swedish) women’s clothing and” Mauritz “men’s brand merged, and each of the first letters is” H & M “. The products in the H & M shop are multi-diverse, providing male and female consumers and basic costumes of children, while selling cosmetics. The average price of clothing in the store is only $ 18.
Cos (Collection of Style), HEENNES & MAURITZAB (ie H & M) Group of high-end brands. COS is known in Europe with a simple and non-refundable aesthetic design, and its low-key and novel fashion series not only emphasizes the real wear of clothing, but also brings unexpected surprises.
Cheap Monday (Sweden)
Cheap Monday from Sweden, is one of the three SHINNY JEANS in Europe, nominated by “Elle” magazine as the best jeans design. Cheap Monday’s tight tailoring with low prices, making their jeans almost a must-have for young people in Sweden. When more and more brands, the designer will traverse the cowmae to the luxurious high-end, and Cheap Monday seems to be intentionally, and the accurate market positioning and price seem to have chased the origin of DENIM pants as a working service in the early 19th century. .
ACNE JEANS (Sweden)
Acne Jeans from Sweden’s fashion brands, known as jeans design. Its design concept is to use simple costumes to cut, flora, clean and refreshing, comfortable and self-cultivation, insisting on your own style. The design philosophy of Acne Jeans is very simple. It is to design a simple and easy-lined clothing, comfort and mix and match is the primary condition of modern clothes, for Acne Jeans, jeans is The starting point, T-shirt, jacket, accessories are stretchable, but the design is always unchanged.
J. LINDEBERG (Sweden)
J. Lindeberg, which was established in Sweden Stockholm, in 1996, has been successfully blended in the fashion concept in 1997. Improve extraordinary quality and immortal value for each product through its design and process. The company’s main series and the development of mature golf and skiing series, over 30 countries around the world, including the United States, the United Kingdom, Nordic, China and Japan.
Fjallraven Chinese Northern Polar fox is more familiar. Fjallraven is a high-end outdoor brand in the Swedish market share. It is the Swedish royal royal brand, and the only outdoor brand for the Swedish royal royal brand. Fjallraven is an equipment that is often used in outdoor activities. Its requirements are powerful, durable, never time, performance reliable, convenient and wide range of uses. This is the principle of Fjallraven Sweden Arctic Fox consistently and continues to constantly.
This is a bag of Fjallraven in my country, you don’t have to bought it, but you must have seen it.
Only is one of the many famous brands of the famous Danish International Fashion Company Bestseller. The BestSeller Group was established in 1975. ONLY was created in Denmark in 1995, and sales outlets have expanded 46 countries around the world. Since the establishment of the Group, there have been more than 2,000 concept stores and more than 6,000 brand fashion retail stores. The main markets include Denmark, Norway, Sweden, Germany, Finland, Netherlands, Spain, France, Canada, United Kingdom and other European and American countries. Bestseller’s designer is spread over Europe, always standing in the forefront of the world, create a super fashion concept for young people in the metropolis.
Jack Jones (Denmark)
Jack & Jones (Jack Jones) was born in 1989, one of the main brands of the Danish Bestseller Group, and mainly engaged in European style design men’s clothing. In 1991, Jack & Jones opened in the Norwegian Tronhemian, and then began to set off a wave of European-style men in the world. In March 2000, Jack & Jones officially entered the Chinese market, and it has already had more than 1700 stores today. It is currently the mainstream brand of my country’s male clothing.
Vero MODA (Denmark)
Vero Moda is a well-known women’s brand under the Bestseller of Denmark. Since its establishment in 1987, Vero Moda has been committed to building an elegant fashion for modern women around the world, representing today’s cutting-edge fashion trend and garment process. In 2001, Vero Moda officially entered China and has opened more than 1,800 stores in China. Vero Moda’s fashion is in an elegant style, providing multi-match options for urban independent women. From the 190s, retro skirts, to the 90s, and then go to classic personnel cowboy single product, Vero Moda will transform the hot T-Types into exquisite elegance and utility-style daily dress to meet Modern female diverse fashion needs.